Director: Plan B, a rapper whose first full length feature film was ill manors. As Plan B, a well known rapper, is the director for the film, his musical personality is also shown due to the film containing rap to tell the story opposed to characters or a narrator.
Main Stars: The main stars are not very well known actors so the audience will not be very familiar with them however, some of the main actors also have rapping careers, similarly to Plan B. This allowed the characters to use rap to narrate the story.
Plot: The plot surrounds the different stories of different characters who are all included in criminal and/or violent actions. The film's protagonist seems to be Aaron, who drug deals with his friend Ed. Due to Ed believing his phone was stolen at Kirby's house, he forces prostitute and drug addict, Michelle, who he believes had stolen the phone, to have sex with men to earn money for the phone. Elsewhere, a boy named Jake and his friend try to buy weed from a gang, who tel him that they will sell him weed if he assaults his friend. Desperate for not only the drugs but the respect as well, Jake assaults his friend and Marcel, the gang leader welcomes Jake into his gang. Marcel orders Jake to kill Kirby but Jake accidentally also kills one of the girls, Chanel, who was with Kirby. Upon hearing this, Chris, Chanel's brother uses the help of Jody to find the person who killed his sister. Chris ends up killing both Jake and Marcel and hides his gun in the toilet of a nearby pub. Aaron finds the gun while he is hiding some of his drugs and steals the gun to take it to Ed. While on the train, Aaron witnesses a mother leave her baby on the train. He tries to get the woman's number but was unable to. When Aaron reaches the station, he notices several police officers and sniffer dogs which lead him to hide the gun and the drugs in the baby's pram. Aaron is determined to find the baby's mother but Ed decides to sell the baby to the pub owner and his wife. The mother of the baby, Katya and Michelle appear at Aaron's door looking for the baby and the three go to the pub to retrieve the baby but unfortunately, a fire started and the room in which the baby was in, was locked. Meanwhile, Chris approached Ed to find the gun and so, Ed runs into the burning pub to get the gun. He hears the baby crying and shoots down the door to get the baby. He throws the baby out the window for Aaron to catch and the baby is safe but as Ed tries to jump out the window, he slips and falls to his death.Aaron takes Michelle and Katya to his social worker's house who gave him a letter from his mother, revealing that he was abandoned for his own safety.
Characters: The main characters are Aaron, Ed, Kirby, Chris and Michelle. The acting shows off the similar kid of upbringing that all the characters had; lack of love and guidance with a lot of inappropriate things going on around them.
Genre: The film seems to have a crime and drama genre due to the film rotating around the illegal actions of the characters. The character's background creates a lot of drama and also evokes sympathy from the audience.
Sound: Six original songs of Plan B were used in the film which is very important due to the songs being rap songs that narrate the story to the audience. The music is parallel to the film as it seems like the expected genre of music that characters in the film would listen to. It also accentuates the gritty urban atmosphere of the film
Audience: The target audience of the film would probably be young adults around the age of 18-25. This is because young adults would be able to relate to the film the most. The psychographic group the film is aimed at may be strugglers with a demographic of D and E as they will be able to identify with the characters and the story line.
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